veri is a Georgian brand creating handcrafted designer jewelry and accessories. The main goal of the project was to develop a modern online store that would emphasize the brand’s individuality, femininity, and elegance — while providing a smooth and convenient shopping experience.

The website combines visual sophistication with a clear and logical structure: a catalog with filters by category and material, detailed product pages with high-quality photos and descriptions, a shopping cart, and a simplified checkout form. Payment gateway integration and order tracking functionality were also implemented.

Special attention was given to visual presentation — a minimalist white background, focus on product photography, and refined typography convey a sense of delicacy and style. The responsive design ensures comfortable browsing on both mobile and desktop devices.

The project became an important step in Iveri’s digital development, helping the company reach an international audience and increase online sales.